Category: Marketing Strategy
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What to Fix First on Your Website If You’re Not Getting Leads

If your website looks fine, gets some traffic, but isn’t generating enquiries, the instinct is often to start changing lots of things at once. In practice, that usually makes it harder to see what’s actually helping. I work with a lot of small businesses who feel stuck at this point. They know something isn’t working,…
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Local SEO vs Paid Ads: What Small Businesses Should Invest in First?

If you’re trying to decide where to spend your marketing budget, the question often comes down to this: local SEO or paid ads? Both can work, both can waste money, and neither is automatically the “right” answer without context. I have these conversations with small business owners all the time, usually when budgets are tight…
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Telford & Wrekin: 10 Local Charities You Can Support This Christmas

As we head towards Christmas — a time that’s meant to feel warm, joyful and full of togetherness — it’s worth remembering that for many people across Telford & Wrekin, this season can be incredibly tough. Families are stretched.Loneliness increases.Shelters, food banks and local charities see demand rise sharply. And while none of us can…
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Free SEO Audit & Growth Plan for Independent Businesses

If you’re an independent business owner, you’ve probably felt the frustration of unpredictable marketing results. Maybe you’ve run ads that cost more than they returned. Maybe you’ve been told to “just keep posting on social media” — without any clear idea if it’s actually working. It’s not that you’re not trying. It’s that, without the…
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Why Your Marketing Isn’t Converting (And the 3 Fixes That Actually Work)

You’re doing everything right. Your website looks professional, you’re posting on social media, maybe you’re even running some ads. The traffic is coming in, but something’s wrong. Your phone isn’t ringing. Your enquiry form sits empty. Your sales haven’t budged. If this sounds familiar, you’re not alone. In my 13 years helping independent businesses grow,…
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Digital Marketing Support for Small Businesses: Your Complete Guide to Online Success

Small businesses face big challenges when trying to get noticed online. But with the right help and smart planning, you can compete with bigger companies. This short guide shows you simple digital marketing tricks that small businesses can use to get more customers and grow without spending too much money. Understanding Digital Marketing for Small…
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Marketing Telford: Professional Marketing Consultancy Services | Sow the Seed

Running a successful business in Telford means standing out in an increasingly competitive marketplace. Whether you’re a manufacturing company, healthcare practice, or retail business, having a robust marketing strategy isn’t just beneficial—it’s essential for sustainable growth. Discover how our marketing consultancy Telford services can transform your business with proven strategies that deliver measurable results. As…
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Top Digital Marketing Strategies for Small Businesses

In today’s rapidly evolving digital landscape, small businesses face both unprecedented opportunities and unique challenges. Whilst large corporations have extensive marketing budgets and dedicated teams, small businesses must be strategic, resourceful, and focused to compete effectively online. This comprehensive guide will explore proven digital marketing strategies that can help your small business not just survive,…
