Sow The Seed Marketing

Running a business isn’t for the faint-hearted. You’re spinning plates daily – sales, operations, staff, finance – and somewhere on that chaotic list is marketing. You know it matters. You also know it isn’t working like it should.

If you’re searching for a marketing consultant in Telford who actually understands how to turn marketing into revenue – not just followers and fluff – then you’re in the right place.

My name is Lauren, founder of Sow the Seed Marketing, and I help independent businesses build predictable, profitable growth using performance-led marketing strategies.

Marketing shouldn’t be this confusing

Most small business owners I speak to tell me the same thing:

“I’ve tried so many things – social media, ads, Google – but nothing ever seems to connect or stick.”

That’s not because you’re doing it wrong. It’s because there is so much advise out there, that you can’t see the wood for the tress. You need a clear growth strategy – a way to reach the right people, convert interest into sales, and scale without burning time or money.

That’s where I come in.

Who I am and why I do this

I didn’t arrive in marketing by accident. I originally went to university to study law, but what fascinated me more than courtrooms was human behaviour – why people buy, how they make decisions, why some brands thrive and why others disappear.

So, I moved into marketing – and over the last 13 years, I’ve worked across e-commerce, FMCG, skincare, manufacturing, health and local government. In 2014, I launched Sow the Seed Marketing, and I’ve grown it through one thing alone: results that lead to referrals.

I don’t do gimmicks. I don’t do vanity metrics. I help businesses grow in a way that can be measured, repeated and scaled.

Growth strategy – rooted in performance. Always.

Why work with a marketing consultant in Telford?

I work with businesses across the UK, but I’m proudly based in Telford, Shropshire. Working with someone local has its advantages:

• I understand the regional market and customer mindset
• I’m accessible – no agency layers, no delays
• I can work as part of your team, not outside it
• You get straight answers and honest strategy

If you want someone who won’t disappear between calls and who actually cares about getting your business moving – that’s me.

Marketing support designed for small businesses

I offer flexible, strategic marketing support for small businesses that need clarity and momentum. Whether you’re trying to generate leads, increase sales or simply get control of your marketing, I’ll help you build a growth system that works.

What I do:

• Marketing strategy & positioning
• SEO strategies that drive leads
• PPC campaigns that convert, not just attract clicks
• Website message optimisation
• Lead generation systems
• Performance tracking and growth planning

What I don’t do:

• Random tactics with no plan
• Overpriced retainers that trap you
• Fluffy marketing reports that tell you nothing
• Endless meetings with no movement

My approach: simple, strategic, effective

Marketing only works when it follows a plan. That’s why I use a structured method:

🌱 Seed – Strategy First

Everything starts with a 90-minute strategy session. We review your goals, target audiences, messaging and best growth opportunities.

🔗 Root – Build Strong Foundations

SEO, PPC, website optimisation and tracking. No more guesswork – just a system that attracts and converts.

📈 Grow – Increase Performance

Turn traffic into sales. Improve conversion rates, lead quality and return on investment.

🚀 Scale – Expand Profitably

When your marketing starts working, we scale intelligently – without losing quality or margin.

What you get when you work with me

• Personal partnership – you work with me directly
• Clear strategy and direction
• Transparent pricing and timelines
• Real growth metrics – leads, sales, ROI
• No jargon. No drama. Just marketing that works.

Ready to get unstuck?

I offer a free strategic discovery call for business owners who want clarity on their next best marketing move. No scripts, no pressure. Just a focused conversation about how to grow your business with a smarter marketing approach.

If you’re not quite ready to chat yet, you’re welcome to join my email list in the footer – I share practical marketing advice built for real businesses.